Gamma Group Consulting provides Business, Process and People Development

Multimedia Sales Promotion

Multimedia is compact, portable and plays at a customer's desk or on your laptop. Create sales leads by demonstrating product benefits using a CD mailer or an e-mail attachment that captures customer interest. Save time and money with a talking presentation that does not require sending a salesperson on lengthy cross country trips, before you have qualified the customer's interest level.

Instead of having your product brochures and business cards filed away or discarded - entice your customer to pop a CD into their computer. Ideal for trade shows, direct marketing, employee seminars and sales presentations, multimedia can provide you with unique sales tools at an affordable price. Multimedia sales promotions are sometimes even better than in-person presentations because:

	The sales message is controlled, which eliminates mistakes made by inexperienced sales people.
	Product features that can't normally be seen can be put into motion using graphic animation that informs, influences and inspires.
	Mix and match optional features to suit a target audience.
	Logistical problems are avoided when the products are too large or awkward to easily demonstrate.
	Timing problems are reduced when more than one person needs to see the demonstration.
	Provide live testimonials at a key point during the sale to help clinch the deal.
	If a prospect can't keep a scheduled appointment, a mini disc sales promotion is the perfect attention getter to leave behind.

If you would like to view a multimedia promotion, just click the arrow button pointing to the right that is within the graphic below. The center button will stop the movie and the arrow button pointing to the left rewinds the presentation. Unless you are on a broadband connection, it will not run smoothly.

An alternative is to download the program by right clicking with your mouse on this link: Promo and selecting the "save target as" or "save link as" option from the pop-up menu, to transfer the "MmPromo2.swf" file to your computer.